Research
Listening is important. We learn about your goals, vision and what motivates you. We uncover key insights about the market, competition and opportunities.
Strategize
As we gather all of the pertinent information, we use these insights to guide our strategies. They form the basis for the blueprint moving forward.
Launch
The launch is an exciting time. It all comes together when we launch your digital product. We ensure that all benchmarks are met and no stones are left unturned.
Measure
Numbers tell us an important story. We focus on important KPIs to ensure that you are reaching important targets. We make necessary adjustments as we use real-time data.
Support
Support after a launch is often neglected. We provide post-launch support to ensure that you are getting the right ROI, even after a product has come to market.
White-hat, Google-approved tactics
Search engines have revolutionized the way businesses think. Ranking high in search engines for competitive keywords can change the fortune of a business. A high ranking brings a steady stream of qualified leads and raw traffic. If your business ranks first in a search query, it’s a game changer – your business has secured over one-third of user clicks. This is because as consumers and information seekers, we put a lot of trust in search engines like Google, Bing and Yahoo to help us find what we are looking for. Search engines have an authoritative role in our lives and we are constantly turning to them to get the right information. This paradigm shift in our behaviour represents the growing dependency we have on search engines. It has replaced word-of-mouth as the most persuasive form of marketing.
On-Page
The content and code are the most accessible aspect of your website. As they are solely controlled by you, it is critical that your on-page factors are optimal. There are several on-page factors that need to be perfectly executed – from ensuring that your website is mobile-friendly (developmental-side) to making sure that relevant keywords are used (content-side).
Off-Page
Google, Bing and Yahoo recognize that publisher-controlled signals, which represent the on-page component, fails to give the whole picture. What others say about your brand, outside the confines of your website, is very important to the search engines. Off-page SEO is about building your online reputation and credibility by having trustworthy websites validate your business by referencing and referring you to their users.



Content
Content is the bridge that connects on-page and off-page SEO and is the fuel that drives both profiles. Content is the best currency to build inbound links, website credibility and social media influence, all of which are critical off-page elements. Since content is controllable, it plays the biggest role in optimizing on-page factors and must be perfectly executed and structured.
Discovery
Discover mode beings after we form a partnership.
Strategize
We combine the arts and sciences.
Optimize
We use best-practices to improve rankings.
Report
We analyze KPIs and keyword performances.
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